Issue One Hundred Seven
Mystery Shopper Pros
Fixed Link: AboutFace Mystery Shopping Company Overview: This MSPA member company was founded in 2005 and is based in New Jersey. The stated aim of Mystery Shopper Pros is to help clients improve their business by providing feedback about their business from shoppers. It serves the automotive, retail and restaurant industries in the United…
Ocean Road Consulting: Interview With the Founder
Company Overview: Ocean Road Consulting is a privately owned training, human resource consulting and mystery shopping firm. It is based in Bluffton, SC. New shoppers can register at Ocean-Road-Consulting.com MSM talks with Patricia Licata, PhD, Founder: MSM: After spending over a decade in high-level executive positions in corporate America, you founded New Heights Consulting Partners,…
ShopTalk: Mystery Shopping Lingo
Every industry has their own language. The world of mystery shopping is no different in that respect. It can be confusing to both experienced and novice shoppers from time to time. As this field expands, more specialty terms are developed. Each issue of ShopTalk will explain some of the more commonly used lingo. BOB =…